ICAP Group, as an authorized reseller of Google AdWords in Greece, announced to the press that within the first 100 days of offering the service (February-May 2009), it had already signed advertising agreements with 100 businesses. Today, it has more than 180 clients. AdWords is an effective way for all types of companies to advertise their products and services. By spending as much money as they want, they get to reach potential clients right at the moment when they are searching for them. According to the agreement, ICAP is, since February, in charge of selling AdWords and providing client support on behalf of Google in the Greek market.
Furthermore, ICAP Employment Solutions has recently surpassed the milestone number of 1,000 employees that work in the facilities of companies-clients. Up to now, the positions that have been filled in are in banks and in the field of telecommunications, industries, service providers, tourist companies, health service providers, and public sector companies. ICAP Employment Solutions generated a turnover of the order of €15.5 million in 2008 and aims at €20mn in 2009, offering Integrated Employment Solutions and Business Process Outsourcing Services.